Adam Jonas, CFA – Morgan Stanley Ferrari 2Q results were modestly higher vs. consensus while increasing confidence in unchanged outlook. While consensus may not move on the print, we’d use any weakness in the stock to increase exposure to the name. Reiterate OW. Key 2Q Numbers Revenue of €1,787mn missed vs. cons of €1,809mn and MSe of €1,794mn. ASPs of […]

Concorso Italiano returns to Monterey Car Week with Exclusive Displays, Luxury Activations and Celebrity Appearances
“An Unforgettable 40th Anniversary Celebration of Italian Automotive Artistry” Concorso Italiano returns to the Monterey Peninsula on Saturday, August 16, 2025, for its 40th anniversary celebration during Monterey Car Week. Once again taking place at Bayonet Black Horse, the event will welcome collectors, enthusiasts, media, and Italian automotive icons for an immersive day of style, history, and performance. This year’s […]

A Pilgrimage to Maranello: Inside the Ferrari Museum
Maranello is more than a town—it’s Ferrari’s soul. Just steps from the legendary factory gates and the Fiorano test track, the museum sits at the epicenter of the brand’s racing and manufacturing heritage. The atmosphere is electric, with the distant growl of V12s often echoing through the streets. For motorsport enthusiasts, visiting the Ferrari Museum in Maranello isn’t just a stop […]

The Ferrari Judging Dilemma: Passion, Prestige, and the Pitfalls of Volunteer Panels
This week’s episode of Ferrari Fridays takes a detour from our usual market analysis and deep dives into Ferrari lore. Instead, I’m pulling back the curtain on a topic that’s been gnawing at me for a while: the judging process at concours events. It’s not a rant—it’s a reality check. 🎥 New Format, Same Passion Before we dive in, a […]

From Showroom to Circuit: Ferrari’s Le Mans Legacy and the Romance of Racing History
Every June, the motorsports world turns its gaze to France for the 24 Hours of Le Mans—a race that’s more than just a test of speed. It’s a crucible of endurance, engineering, and legacy. On this episode of Ferrari Fridays, William “Big Money” Ross dives into the soul of Le Mans and Ferrari’s storied relationship with the race, blending personal […]

Ferrari’s Mid-Engine Masterpieces: A Collector’s Journey Through Race-Bred Road Cars
Ferrari’s legacy of crafting race-inspired road cars is more than a marketing strategy—it’s a love letter to enthusiasts who crave the thrill of motorsport in a street-legal package. In Episode 38 of the Ferrari Marketplace Podcast, host William Ross takes us on a passionate, detail-rich journey through Ferrari’s mid-engine V8 special variants, from the humble 348 Challenge to the electrifying […]

Ferrari’s Forgotten Foray into the Indy 500
Every May, motorsports fans turn their eyes to the Indianapolis Motor Speedway for the legendary Indy 500. But tucked away in the annals of racing history is a curious, short-lived chapter: Ferrari’s attempt to conquer the Brickyard. A World Championship Oddity Between 1950 and 1960, the Indy 500 was officially part of the Formula One World Championship. It was a […]

Should Ferrari Build a Modern Manual F40?
Lewis Hamilton may have just lit the fuse on one of the most tantalizing debates in the Ferrari world. In a recent photo shoot at Maranello, standing beside a classic red F40, Hamilton reportedly asked Ferrari to build him a black one. Not just any F40—he wants a modern reinterpretation, complete with a manual transmission. Cue the uproar. A Manual […]

Concorso Italiano Announces 40th Anniversary Event Schedule
“Automotive Collectors and Enthusiasts From Around the Globe to Reunite and Celebrate” Monterey, California (March 06, 2025) – Concorso Italiano has announced their 40th anniversary car event will take place Saturday, August 16, 2025, at Bayonet Black Horse, on California’s scenic Monterey Peninsula. Held during the famed Monterey Car Week, the celebration of Italian cars and style will reunite owners, collectors, […]

Laura Ferrari: The Woman Who Quietly Saved Ferrari
Every Friday, William Ross dives deep into the world of Ferrari on the Ferrari Marketplace Podcast. But this week, in honor of Women’s History Month, he turns the spotlight to someone often overlooked in the Ferrari legacy: Laura Ferrari, wife of Enzo Ferrari and a woman whose quiet strength may have saved the company from financial ruin. The Enigmatic Laura […]
